Amit Needs Your Brown Bones

The internet world frenzied with bone marrow call outs this week when word spread that entrepreneur Amit Gupta, founder of discovered he has acute leukemia and needs a bone marrow transplant.

Two weeks ago I got a call from my doctor, who I’d gone to see the day before because I’d been feeling worn out and was losing weight, and wasn’t sure why. He was brief: “Amit, you’ve got Acute Leukemia. You need to enter treatment right away.”


I was terrified. I packed a backpack full of clothes, went to the hospital as he’d instructed, and had transfusions through the night to allow me to take a flight home at 7am the next day. I Googled acute leukemia as I lay in my hospital bed, learning that if it hadn’t been caught, I’d have died within weeks.


I have a couple more months of chemo to go, then the next step is a bone marrow transplant…. [M]inorities are severely underrepresented in the bone marrow pool, and I need help. [amitgupta]


We’ve told you before of numerous cases where bone marrow donors are needed –  for Sonia Rai, Maya Chamberlin, Vinay & Sameer, Bevin Varughese, and more. For the most part, these stories have ended tragically. The sad thing is, they did not have to end the way they did. The health disparity is stark: There are 9.5 million people in the bone marrow registry; only 1% of them are of South Asian descent; that means South Asians have a 1 in 20,000 chance of finding a match.

What are you waiting for? A simple (FREE) cheek swab can save a life. I’ve been in the registry since 2005. It’s painless, I promise. A Q-tip rubbed on the inside of your cheek, that’s it. More painless than burning your tongue on hot chai. Get your kit sent to you in the mail today. Or if in NYC, go to the awesome Brown Bones party on Oct 14th at New Work City hosted by Amit’s friends.

Need more of an incentive? If you are the first certified match, Amit’s friend Seth Godin will give you $10,000. Seriously.

To follow Amit’s journey, check out his tweets at @superamit, Tumblr with him and of course the obligatory FuckYeahAmitGupta.

Remember – it’s not just Amit that will benefit. There are many other Desis such as Anand Patel who are also looking for bone marrow donors. You could save a life.

One thought on “Amit Needs Your Brown Bones

  1. Giving the gift of bone marrow is an incredibly important job. In the UK there’s something like 7000 people waiting for a bone marrow transplant. I’ve been on the register for 10 years and recently been asked to provide further blood samples! They have identified me as a potential match for a patient who I will hopefully be able to help.

    So many people are put off donating bone marrow purely because of the pain. However, the standard bone marrow “harvest” (I hate that word in this context!!) is done until general anaesthetic. There’s an alternative procedure called Peripheral Blood Stem Cells which involves a process very similar to donating blood.

    It would be great if more people in the world could sign themselves up for donating bone marrow as there’s obviously a lot of people out there that need help. Plus you get two weeks off work!