“Put up a post, please. Now, if possible.”

“Like…a test post?”

“Yes. A post. Any post.”

“Um…okay.”

I leaned back, then giggled. I was in a silly mood. A few moments later…

i’m brown irish, actually.

there once was a group of brown nerds
who spent all their time toying with words
they all loved to blog
(some from a city with fog)
b/c let’s face it, a social life’s for the birds.

(mc sharaabi, out)

“Ta-da!”, I trilled, to my late German Shepherd, Rani.

A few moments later, a terse reply appeared: “thanks.” Don’t ask me how, but I knew that his trebuchet-lettered, monosyllabic response had been punctuated by one mighty eye-roll, instead of just a period.

And that’s how it all began, on July 30, 2004

::

It was dizzying, the start of this thing, this “project”, this labor of love, loathe, learning and light.

Political ads were everywhere, constantly reminding us that we were cynical spectators at the race to 1600 Pennsylvania Avenue; so were news stories, about outsourcing, racism (clumsily cloaked as wit), and profiling. Three years ago, we were outraged over the very same things. Normally, this would depress me, but I can’t despair, not now, not over this. This is extraordinary. The issues may be the same, but everything else is different, because we are different. We are here.

::

July, 2004.

I wrote a post on my original blog, HERstory.

Manish wrote a post on his original blog, vij.com.

Abhi emailed us, plus two more.

“Guys, I can’t believe so many of my friends are still undecided about whom to vote for…yet when I show them your story on Mamta, Anna, or yours on Michigan’s GOP, Manish…then they’re suddenly more decisive. You know what we need to do? We need to centralize this, all of this information…because the conventions are coming and what is at stake is so important…we need to reach more people.”

There were murmurs of agreement and empathy.

“Guys, I think we should create a group blog for this stuff. Think about it– all of our readerships overlap a little bit…the same people who might read Anna, sometimes read Manish or me….it’s great that we’re raising awareness about these desi news stories that get no attention otherwise, but we should focus our efforts, so people aren’t going to different places. This is the first year they’ll allow bloggers at the convention! We need to do this. Now.”

And we did.

For approximately six hours, furious rounds of emails passed, a few instant messenger chats popped and one phone call was made…then, we paused. The most difficult decision we had faced yet stymied us, putting a consummate, thudding halt to our spectacular telesis.

Uh, what would we name this goo-covered thing, which was “crowning” and about to force its debut any minute now?

Desirati?

Indian Ink?

Blogwalla?

Tamarind.

Amar Akbar Anthony?

Dishoom Dishoom?

XDesi?

BrownAmerica?

Desispiracy?

PanDesi?

Desinfect?

Desified?

Shotgun Rishta!

Desintegrate?

Blogging While Brown.

We each had submitted close to a dozen names; we ranked and re-ranked, and then calculated which idea had what percentage of support. It was exhausting. It reminded me of sorority rush, when prospective pledges ranked the houses they liked and we did the same on the other end, hoping that without too much delay or effort, everything would get sorted and everyone would be happy.

Uh, no.

After blazing through vision, expectations, concepts and possibilities, unanimously agreeing, almost immediately, on all of it (No meetings? GREAT. No deadlines or assigned stories? Awesome! No expectations or rules, beyond the barest minimum of guidelines, which all seemed to pop out of our heads identically and simultaneously? FANtastic. Some of us have never [and still never!] met? Who cares?)…we were stuck.

“What about Sepia Mutiny?”, I blurted out.

Silence. Continue reading →