Thanks to a tweet from legendary BlogHer Samhita– Executive Editor of Feministing.com, I finally got to see the Newcastle beer ad I’ve heard many of you murmur about. Here’s what I thought while and after watching it (in order!):
1) I can’t believe I’m watching an ad about an American-Born-Confused-Desi
2) This is kind of funny!
3) It is much better than most commercials which feature brown themes.
4) Wait, why don’t more people like this ad again?
5) I am now way more favorably disposed towards Newcastle, which is huge, because I hate beer. It looks like the pee of the dehydrated and often tastes like spit, and two nasty bodily fluids are not what I like being reminded of when I’m drinking something.
6a) I don’t feel offended by this.
6b) But, like Samhita my sense of humor is questionable. (At least I’m in good company!)
6c) Proof of questionable taste/sense of humor available here.
Has anyone actually seen this on television? Were you shocked, then awed? How would you rate it? Oh, and if Samhita sounds familiar to you, it may be because Taz profiled her on SM way back in 2006. You can find Samhita on Twitter @desifeminista. You can find us @sepiamutiny, natch. Finally, you can probably still find 50 cent in da club, bottle full of Bub, even if it is no longer 2003.