If you want royal treatment at nightclubs in Argentina, maybe you should consider investing in a turban!
While playing golf in Buenos Aires recently, R. Viswanathan, the Indian ambassador to Argentina, Uruguay and Paraguay, had an interesting experience: the Argentinian players asked him where they could buy a turban and how to wear it. When the ambassador probed the reason for their interest, they pointed to a home within the country club complex and said:
‘Here lives an Indian maharaja. He looks handsome with his turban. When he goes to the night clubs, he gets premium service and gets it free because they think he is a maharaja.’
When Viswanathan tried to explain that turbans do not equal maharaja status, the Argentinians asked him to shut up and not reveal this secret at the night clubs.
Turns out the “maharaja” they were speaking of is Simmarpal Singh, the “peanut prince of Argentina,” an employee of Olam, a 5.6 – billion dollar NRI company and a leading global supply chain manager of agricultural products and food ingredients!
Singh cultivates 12,000 hectares of peanut farms and another 5000 hectares of soya and corn in Rio Cuarto area in Cordoba province, about one thousand kms from Buenos Aires. His target is to take his company Olam among ArgentinaÂ´s top three peanut players in the next few years. When he came to Argentina in 2005, his company was 28th in ranking in peanuts and he has already made it as sixth this year.
Viswanathan’s story, which profiles Singh’s work, ran in various Indian papers, including the Hindustan Times Punjab and The Asian Age, this past week. It examines the farming industry in Argentina and its potential to assist agriculture in India which is going to face shortage of land and water in coming years. Read it in full here.