{"id":8040,"date":"2011-12-12T14:28:08","date_gmt":"2011-12-12T19:28:08","guid":{"rendered":"http:\/\/sepiamutiny.com\/blog\/?p=8040"},"modified":"2011-12-13T01:21:08","modified_gmt":"2011-12-13T06:21:08","slug":"why-this","status":"publish","type":"post","link":"http:\/\/sepiamutiny.com\/blog\/2011\/12\/12\/why-this\/","title":{"rendered":"Why This?"},"content":{"rendered":"

I’m not one to follow pop hit music trends in India – but this one is getting a little bit too big to avoid. I briefly peeped the song a few weeks ago, didn’t think much of it. But people can’t stop tweeting about it. Now, Tigerstyle did a Bhangra remix<\/a> of it, there’s a dubstep remix<\/a> of it, acoustic covers<\/a> of it, and my favorite, the soothing soulful R&B <\/a>remix. There are now over 20 million hits to the YouTube video for this song! Am I missing something? Why this song so popular?<\/p>\n\n

Why This Kolaveri Di<\/strong> (Why This Murderous Rage, Girl?<\/em>) is an Indian song<\/a> from the soundtrack of the upcoming Tamil<\/a> film 3<\/a><\/em>, which is due to be released in 2012<\/a>… The song was officially released on 16 November 2011, and it instantly became viral on social networking sites for its quirky “Tanglish<\/a>” (portmanteau word of Tamil<\/a> and English) lyrics.Soon, the song became the most searched YouTube<\/a> video in India. Within a few weeks, YouTube<\/a> honored the track with a Gold Award for getting the most number of hits. [wiki<\/a>]<\/blockquote>\n\n

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My favorite to all this is how slapped together the song is – they were looking for a playful love song and wrote this in about twenty minutes. And bhas<\/em>, sensation!<\/p>\n\n

“When I was writing down the lyrics, I kept in mind all the English words that are used in the Tamil vocabulary. Words like I, you, me, how, why, cow.. I just framed them into sentences and thats how I came up with the song,” said Dhanush, who also penned down the lyrics of the song. [TOI<\/a>]<\/blockquote>\n\n

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So here you go – Why This Kolaveri Di<\/strong> to get stuck in your head for today’s #MusicMonday<\/strong>. With enough remixes to last you the month. I’m going to get started on the Banglish remix of this song ASAP.<\/p>\n\n