![\"\"](\"http:\/\/www.sepiamutiny.com\/sepia\/AalokMehtaInCokeAd.gif\")
The hirsute Aalok Mehta<\/A> from A<\/U>merican C<\/U>hai<\/EM> and B<\/U>ombay D<\/U>reams<\/EM> is in a new Coke ad<\/A>. Gently tossing his windblown musician locks, he makes the ad look authentic. It says, ‘Yo dawg, I see brown people. This colored sugar water’s down.’<\/P>\nThe ad has alt rocker G. Love<\/A> and a group of demographically correct city people jamming with a guitar on a Philly rooftop<\/A> (thanks, brimful<\/A>). They’re singing a mutant version of the ’70s song, ‘I’d Like to Teach the World to Sing<\/A>.’ Actually, that’s backward. The song by the New Seekers started as a ’70s Coke pusher jingle<\/A> (‘I’d Like to Buy the World a Coke’), and the clean version later became a bona fide hit.<\/P>\n Watch the ad<\/A>, which runs before a Daily Show <\/EM>clip. Previous post here<\/A>.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":" The hirsute Aalok Mehta from American Chai and Bombay Dreams is in a new Coke ad. Gently tossing his windblown musician locks, he makes the ad look authentic. It says, ‘Yo dawg, I see brown people. This colored sugar water’s down.’ … Continue reading